Why Ski or Snowboard
The appeal of skiing and snowboarding can be summed up in one word: exhilaration. For some, it's the exhilaration of arcing crisp turns down the mountain or stomping a trick in the terrain park. For others, it's the exhilaration of wending one's way on a forest trail made magical by new snowfall. And for most, it's the exhilaration of spending time—alone or with friends—doing something that just makes you feel that much more alive. Members of the Professional Ski Instructors of America - American Association of Snowboard Instructors (PSIA-AASI) can make your skiing and snowboarding experiences anything you want them to be.
Ski and Snowboard Experience
When PSIA launched in 1961, alpine skiing was a mainstay of the winter sports scene, and remains the primary activity on the slopes, from the groomers to the bumps to the gates. Now there's PSIA-AASI and so many options—from the excitement of snowboarding in halfpipes or powder, to the physical fitness benefits and natural beauty of cross-country skiing, to the wide realm of adaptive options available on the slopes—that anyone who tries skiing or snowboarding is sure to find something they like.
Ski and Snowboard Industry
Skiing isn’t a new endeavor by any stretch. Proof of this is an image of a skier chipped into a Scandinavian cave. Archaeologists have dated the image to be 4,000 years old. Granted, we don’t depend on wooden boards to get us around through the snow season, but we can certainly appreciate those ancient skiers leaving an image of skiing that we recognize and appreciate.
Why Instruction Matters
Instruction matters. It is the path for people to achieve their goals, develop confidence, and enjoy whatever they strive to master—on snow, and in other facets of their lives. The PSIA-AASI vision of inspiring passion for the mountain experience embodies why instruction matters to guests and the industry. Instructors make connections with guests and help them feel appreciated, important, and confident in the knowledge that they belong on the slopes.