PSIA-AASI Blog
2.12.2010
SIA: New City, New Booth
Just in case you missed us at SIA, here’s a photo of our super sweet setup at the Colorado Convention Center.
In honor of the Show’s move to Denver, and PSIA-AASI’s many recent achievements, we decided to get a new booth. And are we ever glad we showed up with a totally redesigned display—members, sponsors, and industry friends were blown away by the change! Our new space included a flat screen TV with lounge area and a computer kiosk with internet access, and featured backlit association logos and ski and snowboard design elements on a snow/industrial-themed background. The booth presented a perfect blend of traditional and contemporary motifs, respecting our heritage and looking toward a promising future.
Booth guests were greeted by our office staff and invited to sit and relax while watching the latest Go With a Pro TV show, or learn more about the association by visiting www.TheSnowPros.org at our computer station. The coffee table was covered with issues of 32 Degrees and a selection of educational materials for browsing.
We made quite an impression on the industry—it was a boost of confidence to members and sponsors alike to get a tangible sense for the value we bring to snowsports. Thanks to everyone who stopped by to say hello!
If you missed us this year, be sure to come by and lounge in one of our red chairs in 2011, when the Show comes back to Denver for the second year in a row. Hope to see you there!





