Entries for January 2014

  1. Industry Insights From the SIA Snow Show

    Industry Insights From the SIA Snow Show

    PSIA-AASI is on the floor at the SIA Snow Show representing all our members and getting industry insights to share with all of you. Check out some of these key takeaways. Need a Content Strategy? Focus on What You Know Ski and snowboard instructors...
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  2. Hey Snow Pros – What Does Snowboarding Mean to You?

    Hey Snow Pros – What Does Snowboarding Mean to You?

    Several media outlets have recently thrown snowboarding under the bus, saying the sport is on the decline. Despite the New York Times and Outside Magazine efforts to bury snow surfing, we love the sport, and are happy to see SnowSports Industries Ame...
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  3. SIA Report: Ski Market Weathering the Weirdness

    SIA Report: Ski Market Weathering the Weirdness

    This winter may be remembered as one of the weirdest ever, with record droughts in the Sierras and snow falling today on Atlanta and Baton Rouge. Yet the ski and snowboard market is weathering the weirdness remarkably well.   Sales through Dec...
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  4. Six Tips to Achieve Your Professional Development Goals

    Six Tips to Achieve Your Professional Development Goals

    Ready to achieve that next level of instruction and on-hill expertise this year? Here are your top tips for getting there from the snow pros who know. Enjoy their insight, and share your own experiences on the PSIA-AASI Facebook page as you enjoy the...
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  5. Last Week of LSSM, Record Olympic Team + Snow Show Kickoff

    Last Week of LSSM, Record Olympic Team + Snow Show Kickoff

    This week not only marks the countdown to the Sochi Winter Olympics but also to the final week of Learn to Ski and Snowboard Month. Anyone who takes a lesson this week is eligible for a $50 gift certificate from skis.com and snowboards.com.  ...
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  6. Member Spotlight: Western and Eastern Division's Anne Anderson

    Member Spotlight: Western and Eastern Division's Anne Anderson

    Welcome to the Member Spotlight, where the incredibly skillful and devoted ski and snowboard instructors who make up PSIA-AASI get some well-deserved shine. Whether instruction is a full-time career or a part-time pursuit balanced with other endeavor...
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  7. Where Are You Making Turns?

    Where Are You Making Turns?

    Last week on the PSIA-AASI Facebook page, the question was posed, “Where did you ski/ride last weekend?” The answers proved PSIA-AASI members are all getting after it and getting it done wherever there is snow. Nice work, and thanks for a...
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  8. Exclusive Sneak Peak: New Skis for 2014-15

    Exclusive Sneak Peak: New Skis for 2014-15

    The SIA Snow Show, the U.S. ski and snowboard industry’s three-tent circus of new gear, hot trends and top snow celebrities hits Denver next week. PSIA-AASI will be there, connecting with our fantastic partners and hopefully some of you too! ...
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  9. Six Tips to Get in the Best Shape Possible Now

    Six Tips to Get in the Best Shape Possible Now

    One of the best ways to improve your skiing and snowboarding is to improve your dry land training. Here, former PSIA-AASI Alpine Team member and North American Ski Training Center Director Chris Fellows shares a few of his top tips for staying in sha...
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  10. Member Spotlight: Northwest's Mark Flaten

    Member Spotlight: Northwest's Mark Flaten

    Welcome to the Member Spotlight, where the incredibly skillful and devoted ski and snowboard instructors who make up PSIA-AASI get some well-deserved shine. Whether instruction is a full-time career or a part-time pursuit balanced with other endeavor...
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