Live from the Snow Show: Hot New Skis for Instructors!
Ask one of PSIA-AASI’s top hardgoods partners what their hottest new skis are for ski instructors, and they’re as likely to grab a frontside carver as they are a versatile all-mountain ‘quiver of one’ off their demo wall. At l...
News to Kick Off Snow Show: Ski + Snowboard Sales Up 8 Percent!
The SnowSports Industries America Snow kicked off with some great news today. The snow sports market reached $1.46B in total sales through November 30, up eight percent in dollars sold and up seven percent in units sold.
Outerwear sales were up 15...
Patagonia and PSIA-AASI Sign Five-Year Partnership Extension
Patagonia and PSIA-AASI announced a new five-year extension of their existing partnership, to ensure that more than 31,700 of America’s top ski and snowboard instructors can continue to access top-of-the-line base layers, insulation, and o...
PSIA-AASI Year in Review – Read the 2013-14 Annual Report
Wow, it was another great year for PSIA-AASI thanks to its amazing 31,748 members. From high attendance at awesome educational events, to winning a prestigious award for adaptive education outreach – PSIA-AASI killed it in 2013-14.
Get all t...
Pro Form Reminder + SIA Snow Show News
The second half of the season is in full swing; hopefully it brings plenty more snow and some long spring days before the lifts close. If you are still planning to refresh some of your gear this year, or already planning for some big purchases next s...
A Family Affair: PSIA-AASI Members Talk About Their Introduction to Snow
It’s Learn to Ski and Snowboard Month, and across the country thousands of people are learning to slide on snow for the very first time.
In honor of that incredible introductory experience, we wanted to know how PSIA-AASI members got their s...
Sponsor Spotlight: Icebreaker Innovation + Giveaway
PSIA-AASI sponsor Icebreaker is making it easy for professional ski and snowboard instructors to stay warm in 2015 by offering top quality layers, end of season sale pricing, and a giveaway for two lucky snow pros.
Long known for its innovative, s...
National Academy Registration, First Day Faces + Lindsey Vonn
Registration is now open for or National Academy 2015 – taking place April 22-28 at Snowbird, Utah. More than 170 ski and snowboard professionals are expected to make the scene at PSIA-AASI’s epic annual education event, which offers...
Sponsor Spotlight: Build Your Balance with SkiA
New PSIA-AASI Sponsor SkiA helps ski instructors improve their on-snow balance with an innovative training tool to use when they’re off the snow.
Here, Director of SkiA Designs Martin Breach explains how his product can improve the skiing an...
The End of Classical Style in Cross-Country Skiing?
There is a fascinating conversation taking place on the PSIA-AASI LinkedIn page this week.
May Britt Bjerke stated in a post: “In the most recent World Cup race in cross country skiing, the racer who won the classical style race raced o...