Entries for November 2014

  1. Max’s Product Spotlight: Patagonia’s Innovative Nano Air Jacket

    Max’s Product Spotlight: Patagonia’s Innovative Nano Air Jacket

    How great is Patagonia’s new Nano Air Jacket? In a story titled, “What’s the World’s Best Midlayer?” Outside Magazine said “It’s unlike anything on the market right now.” Part of the secret to this j...
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  2. The AASI Snowboard Team Wants to Supercharge Your Snow School

    The AASI Snowboard Team Wants to Supercharge Your Snow School

    Being on the AASI Snowboard Team is an honor and a privilege – and something many team members have worked for years, if not their entire lives, to achieve. According to team member Tony Macri, one of the greatest pleasures of being on the t...
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  3. Bring a Friend, Record Vermont Opening + Secret Santa for Adaptive Program

    Bring a Friend, Record Vermont Opening + Secret Santa for Adaptive Program

    There’s just one week left until Learn to Ski and Snowboard’s Bring a Friend Challenge officially begins. The initiative relies on existing snowsports enthusiasts to introduce their friends to the sport – and to do so through the benefits of professional instruction.

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  4. Save on Shipping During Cyber WEEK Sale on Catalog Purchases Nov. 22-Dec. 1

    Save on Shipping During Cyber WEEK Sale on Catalog Purchases Nov. 22-Dec. 1

    Get a jump start on Cyber Monday specials when you shop the PSIA-AASI Accessories Catalog all next week for discounted shipping!

    You receive great deals all year-round on Accessories Catalog purchases, but we're sweetening the deal Nov. 22-Dec. 1 with half-price shipping on orders up to $199.99 or FREE shipping on orders of $200 or more.

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  5. Snow Pro Social Media: Are We Focusing Enough on Fun?

    Snow Pro Social Media: Are We Focusing Enough on Fun?

    Why do we love skiing and snowboarding? Because the sports are healthy, they’re exciting, they provide a great way for us to enjoy the company of fellow enthusiasts, and above all, they’re really fun!

    But according to a PSIA-AASI Director’s Conference presentation by terrain-based teaching guru Joe Hession, 83 percent of the people who try snowsports for the first time don’t return “because it just isn’t fun.”

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  6. Sponsor Spotlight: Nordica Presents its New NRGy Collection

    Sponsor Spotlight: Nordica Presents its New NRGy Collection

    Nordica’s new NRGy collection of skis and boots has been generating a lot of buzz already this season, offering a new level of versatility and performance in skis and boots.

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  7. Dave Schuiling’s Top Takeaways from Fall Workshop & Fall Conference

    Dave Schuiling’s Top Takeaways from Fall Workshop & Fall Conference

    In the afterglow of October’s successful Fall Workshop and Fall Conference, we sat down with PSIA-AASI Education Director Dave Schuiling to discuss what goes into putting this annual event together, and how it works to YOUR benefit. So, what...
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  8. Early Openings, Big Bookings, The Snow Show + Moonshine Longboards

    Early Openings, Big Bookings, The Snow Show + Moonshine Longboards

    Winter is here, and we certainly hope many of you had the opportunity to get on snow this past weekend – especially if it included teaching a lesson. With copious snowfall in many regions across the country, several ski areas amped up the snowmaking and turned on the lifts to get the season off to a fast start.

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  9. Member Spotlight: Northwest and Eastern Divisions' Catherine Steitzer

    Member Spotlight: Northwest and Eastern Divisions' Catherine Steitzer

    Welcome to the Member Spotlight, an online feature on TheSnowPros.org that gives well-deserved shine to some of the incredibly skillful and devoted ski and snowboard instructors who make up PSIA-AASI. Whether instruction is a full-time career or a pa...
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  10. Snow Pro Social Media: When to Introduce Freestyle to Your Lesson

    Snow Pro Social Media: When to Introduce Freestyle to Your Lesson

    It’s Thursday, which means it’s time to highlight another insightful conversation professional ski and snowboard instructors are having on one of the PSIA-AASI social media channels. This week’s recap focuses on a LinkedIn discussion responding to the question, “How do you introduce and use freestyle progressions and movements in your lessons?”

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