1. Retailer Profile: Corty Lawrence of California’s Footloose Sports

    Retailer Profile: Corty Lawrence of California’s Footloose Sports

    Corty Lawrence is proof that the apple doesn’t fall far from the tree—although it might take root and grow in a slightly different direction. His grandparents started Vermont’s Pico Peak in the 1930s, and his mother, Andrea Mead La...
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  2. PSIA-AASI National Academy Day 5: The Evolution of Teaching

    PSIA-AASI National Academy Day 5: The Evolution of Teaching

    A bluebird day greeted the Snow Pros attending PSIA-AASI National Academy 2013 in Snowbird, Utah on Thursday, putting a beautiful finishing touch on a week of making new friends, learning new skills and riding fantastic snow.

    Indoors, the PSIA Alpine Team and AASI Snowboard Team members who spent the week leading clinics sat down to discuss the future of instruction. After presentations on the Evolution of Equipment and the Evolution of Technique, it was time to look at where Teaching is beginning to go.
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  3. PSIA-AASI National Academy Day 4: Snowboard Style + The Evolution of Technique

    PSIA-AASI National Academy Day 4: Snowboard Style + The Evolution of Technique

    Take a ride with some of the snowboarders attending PSIA-AASI National Academy 2013 at Snowbird, Utah, and even normally mundane terrain like a catwalk gets transformed into a mini terrain park.

    “Snowboarding really does provide a different way of seeing and riding the mountain,” said PSIA-AASI Professional Development Manager Earl Saline, a former AASI Snowboard Team member who also skis and telemarks. “And having that perspective here at Academy for the first time just adds to the energy and exchange of information at this event.”
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  4. PSIA-AASI National Academy Day 3: Happy Campers + Evolution of Boards

    PSIA-AASI National Academy Day 3: Happy Campers + Evolution of Boards

    As the endless cycle of snow that has been hitting Snowbird since PSIA-AASI National Academy 2013 hit its peak on Day 3, we sat down with a few first time attendees to see what they have the enjoyed the most about the experience so far.

    Tim Brown, Alpine Instructor, Beaver Creek, Colorado
    I like skiing a big mountain with some of the best instructors in the country. I had never been to Snowbird, and there is a lot of skiing here for sure. I have been skiing with Mike Hafer and Jonathan Ballou and Jim Schanzenbaker, and we have been working a lot on skidding turns or using less of our edges in the powder.
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  5. PSIA-AASI National Academy Day 2: Deep Returns, Hot App + Ages and Stages

    PSIA-AASI National Academy Day 2: Deep Returns, Hot App + Ages and Stages

    While most of America was filing their taxes on Monday, the Snow Pros attending PSIA-AASI National Academy 2013 at Snowbird were getting a substantial return for all the work they put in on snow this season.

    A slow moving storm dropped more than 8 inches in 24 hours, turning every clinic into a powder class. Flat light and intermittent pulses of precipitation only slightly dampened the sense of excitement and anticipation.
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  6. Horst Abraham Inducted into the U.S. Ski and Snowboard Hall of Fame

    Horst Abraham Inducted into the U.S. Ski and Snowboard Hall of Fame

    A “who’s who” of U.S. skiing and snowboarding gathered April 13, 2013, in Vail, Colorado, as pioneering ski instructor Horst Abraham and five other remarkable figures in the snowsports community—Jeremy Bloom, Kirsten Clark, Ha...
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  7. PSIA-AASI National Academy Day 1: New Friends, New Skills

    PSIA-AASI National Academy Day 1: New Friends, New Skills

    “What do you want your main memory to be when you’re heading home at the end of this week?” PSIA-AASI Alpine Team member Robin Barnes asks us at the top of the Snowbird Tram on the first day of PSIA-AASI National Academy. “I ...
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  8. PSIA-AASI Selected as Exclusive Content Provider for Winter Ski & Ride

    PSIA-AASI Selected as Exclusive Content Provider for Winter Ski & Ride

    During the opening ceremony of its National Academy 2013 (#SnowNatAcad) event, the Professional Ski Instructors of America and American Association of Snowboard Instructors (PSIA-AASI) announced it has teamed up with Microsoft app developer Kevin Ash...
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  9. Retailer Profile: Jim Lindsay of Colorado’s BOOTech

    Retailer Profile: Jim Lindsay of Colorado’s BOOTech

    After a lifetime in the ski industry and years as a specialty bootfitter, Jim Lindsay set out in 2000 to do something different in the ski boot world—open a shop that focuses not on how your feet feel but how they control your skis. “Most...
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  10. Op-Ed: Share Your Nominations for the Hall of Fame Candidates

    Op-Ed: Share Your Nominations for the Hall of Fame Candidates

    It is my honor to represent PSIA-AASI members at the U.S. Ski and Snowboard Hall of Fame Induction Ceremony in Vail this Saturday to see Horst Abraham formally honored as a pioneer in the history of ski instruction.

    Abraham, who in 1971 was asked to fill the position of director of training and development of the Professional Ski Instructors of America, was instrumental in developing the skills concept that remains PSIA-AASI’s instructional cornerstone.
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